Arrival of our silk scarves and filming our video campaign

This week we received yet more exciting deliveries including our printed silk scarves that we have been eagerly awaiting. We are so pleased with how our creative designs have printed on the fabric; a luxurious Habotai silk. Habotai is a soft, natural fabric, yet it has a lustrous sheen giving it a luxurious quality. We specifically chose the fabric due to its lightweight quality that allows the print to penetrate perfectly through the fabric. Furthermore, it means that the scarves are suitable for all weathers and seasons. Our scarves were printed and hemmed by Silk Bureau, a British, digital textile fabric printing specialist of designer artwork. The company prides itself on using the highest quality of fabrics such as luxury silks. The company also offer a fabric coating and hem service and we are definitely impressed with the quality of pin hem finish their skilled machinists have sewn for our silk scarves. Working from a shared space we have been able to get initial feedback from our co-working space neighbours and their initial reaction was very positive and we can’t wait to show our readers.

On Wednesday, we also took delivery of our second packing boxes made for our MacBook case, luxury leather pouch and silk scarves. The rigid boxes comprise a base and removable lid. They are made from recycled Kraft paper and feature a printed border representative of Harper & Blake’s style and display a luxurious gold foil blocked logo in the centre. Produced by Precious Packaging, the boxes look great and were sent to a potential stockist to review with our products.

Also last this week, we started filming our first ever video campaign. We had fun filming this. A company trip to South Bank where the shooting took place allowed us to get a great mix of footage in a variety of styles for us to combine into one interesting short story clip. Luckily we managed to finish just before the rain came and escape to the tube to warm up. We now face the task of our first ever editing process, but here at Harper & Blake we love a challenge! We look forward to releasing the final piece on social media in the very near future!

Similarly plans for our potential collaboration with Ferran Verges has developed this week. We decided on the initial products we wish to focus on for our first shoot together and plan to shoot in a couple of weeks. Furthermore we are going to collaborate with Ferran for our Christmas marketing campaign so a Harper & Blake Christmas themed shopping trip is in order.

In addition, our work placement interviews have continued this week and our first successful PR Intern candidate began with us. Dhamini, who is a third year student at London College of Fashion studying Fashion Marketing, is originally from South Africa and is looking to gain further experience and continue to progress in the public relations field after graduation. We are very pleased with her first week and we feel she will be a great asset to our team for the internship duration.

 

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